Opening Keynote: Pressure Testing Your Ideas & Message

A talk by Tamsen Webster
Founder, The Red Thread

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About this talk

There’s a difference between being a Speaker (with a capital ‘S’) and “being on stage.” Speakers are storytellers and superheroes with an amazing opportunity to transform lives, communities, and industries every time you get in front of an audience. This has never been more true than in our current world environment.

In our opening keynote, Tamsen Webster brings her expertise as a speaker and event producer to give you perspective on the state of the speaking industry, in times of shifting economies and ways of expressing ideas. You’ll walk away with ideas you can use in ‘virtual only’ event ecosystem, and for the future when we joyfully gather in physical spaces once again.

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Get your free "Pressure Test Your Message" Handout

You can't change what people do until you change how they see. The good news is we all share the same structure for seeing: story -- Goals, Problems, and Truths that come together to drive Changes in thinking or behavior and the Actions that result. This worksheet will help you identify, and begin to build, the Red Thread®of your idea. Grab it before we open Day 1 of Speaker Branding Summit to use during Tamsen's opening keynote!

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Tamsen Webster

Keynote business speaker and presentation strategist; Exec Producer of TEDx Cambridge

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